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Why More People Are Seeking the Help of Professionals in a Life Coach Career

become a certified life coach

The interest in life coaching–from career seekers as well as clients–has risen tremendously in the last few years. LinkedIn searches for “life coach” saw a 1,567% growth from December 2020 to December 2021. This massive growth has been sparked by a few different variables, including the greater adoption of online spaces since the pandemic started (Hudson, 2022).

As the uptick in the life coaching industry progresses, students at Rhodes Wellness College have the chance to enter their careers during a booming period, giving them the best-case scenario for building their own businesses or getting hired on by a company. Graduates of our Life Coach program are eligible for membership in both the Canadian Professional Counsellors Association and the International Coaching Federation, boosting their credibility as professional coaches. 

Continue reading to find out more about the growth of this industry and how it can benefit the careers of new life coaches.

Many See Life Coaching as an Accessible Means for Progress

One major draw to hiring a professional in a life coach career is the improvement of wearable technology (Hudson, 2022). Now more than ever, individuals are more connected with their own health and movement patterns and use devices to inform them (Hudson, 2022). This can alert people that their efforts on their own are not enough to get them where they want to be–whether that’s in their personal lives, at work, in their relationships, or in terms of their physical fitness (Hudson, 2022). 

In addition to the increased use of wearable technology, the public is also starting to understand the benefits that life coaching can bring to an individual’s life. While it was once thought that a life coach was only necessary for those with major challenges in their daily lives, people now understand that even successful individuals may benefit from a life coaching service (Ward, 2019). Many people are beginning to notice the benefits in a number of different areas of their lives, whether they want to improve their performance at work, increase their self-confidence, build better relationships, and more. According to the International Coaching Federation, 99% of individuals and companies who hire a coach are “satisfied or very satisfied,” and 96% say they would repeat the process (Zhou, 2022). This overall satisfaction with life coaches only helps their popularity grow. 

life coach certification

Become a certified life coach to help individuals improve different areas of their lives

Life Coaches Provide Help for Anyone Looking for Guidance

While there may still be a stigma around therapy, many people view life coaches as a less invasive or less extreme version of a therapist (Rega, 2021). Those looking for some guidance may not need a therapist but are still looking for support. Students who become a certified life coach with Rhodes can cater to this demographic. 

While life coaches are not therapists, life coaching can be a great initial step for anyone seeking help in their lives to get used to opening up to others and taking direction (Rega, 2021). A life coach will be able to recognize if their clients are making progress with them, or if they need to refer them to a therapist to make the progress they are looking for (Rega, 2021).

life coach career

Life coaching can be the exact amount of guidance an individual needs to see progress

More Canadians Understand the Importance of Life Coach Careers

It is reported that up to 80% of Canadians rely on their family physician to meet their mental and emotional health needs. However, only 23% of family doctors report feeling well prepared for this task (Moroz, 2020). As research is shared, the public is learning that other professionals may be a great option to help them optimize other aspects of their lives, outside of their family physician’s services (Moroz, 2020).

As a future life coach, you will be able to guide your clients to accept change and take control of their lives with confidence and independence. This all stems from a strong understanding of the ethics of coaching and the theory, principles, and methods of Life Skills. With the right training in these areas, you’ll be ready to change your clients’ lives for the better. 

Interested in earning your life coach certification?

Contact Rhodes Wellness College for more information!

Works Cited

Hudson, M. (2022). 2022 Coaching Trends. LinkedIn. Retrieved on August 29, 2022, from https://www.linkedin.com/pulse/2022-coaching-trends-megan-hudson-marketing-and-business-coach/?trk=pulse-article_more-articles_related-content-card 

Moroz, N. (2020). Mental health services in Canada: Barriers and cost-effective solutions to increase access. Healthcare Management Forum. Retrieved on August 29, 2022, from https://journals.sagepub.com/doi/full/10.1177/0840470420933911 

Rega, S. (2021). What is life coaching? It’s not therapy, but it’s a nearly $3 billion business. Life. retrieved on August 29, 2022, from https://www.cnbc.com/2021/03/26/what-is-a-life-coach.html#:~:text=Life%20coaching’s%20increased%20popularity%20may,often%20explicit%20about%20the%20differences

Ward, T. (2019). 3 reasons successful professionals hire a life coach. Ladders Career Advice. Retrieved on August 29, 2022, from https://www.theladders.com/career-advice/3-reasons-successful-professionals-hire-a-life-coach 

Zhou, L. (2022). Coaching Statistics: The ROI of Coaching in 2022. Retrieved on August 29, 2022, from https://www.luisazhou.com/blog/coaching-statistics/#:~:text=Coaching%20clients%20are%20happy%20with,ICF%20Global%20Coaching%20Client%20Study

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